Thursday, October 4, 2018

Long Island SEO: The Questions That Writers Should Ask

By Arthur Williams


No matter how skilled of a writer you are, technology has a tendency to change on a dime. This is especially true when it comes to search engine optimization, which is the process by which websites are positioned on search engines. Anyone that's involved in Long Island SEO will tell you that smart writing goes a long way in improving rankings. To make this a reality, here are a few questions that writers would be wise to ask.

"What are the variables that define good SEO content?" One of the most important is language, as content must be written for people, not search engines. Another variable to consider is length; it shouldn't be too short or overly lengthy, which speaks to the importance of a middle ground. These are just a few variables to keep in mind, but to say that they make a difference in content creation would be an understatement.

"Do keywords matter in my content?" They should be included mainly due to how they can improve one's rankings. This doesn't mean that they should be simply 'stuffed,' however, as this will most likely hurt your SEO progress. Keywords are best when they're used naturally, as if they flow with the rest of the language. Not only will this improve the quality of your content, as the likes of www.fishbat.com will tell you, but it will both improve rankings and increase engagement among readers to boot.

"Should my content be updated on a regular basis?" If your goal is to improve your SEO, yes, this is an absolute must. If you don't have tremendous time to spare, consider adding only a post or two to your blog each week. You may also be inclined to bring on a writer that will be able to take this burden off your shoulders. Whatever the case may be, if you don't update your content, it can result in fallen or lost rankings.

"How long will it take for my content to prove effective?" If you think that you can publish a few blog posts and expect results, you'd be mistaken. Search engine optimization typically doesn't yield immediate results, especially if you're still working on building your brand. What this means is that you must take your time with the process in question. Patience is the name of the game and anyone that's involved in SEO will say the same.




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