Thursday, May 31, 2018

4 Facts About Video, By Long Island SEO Companies

By Arthur Williams


If there's one truth that exists when it comes to video, it's that it's here to stay. To say that it's commonplace would be an understatement, as it's used by individual contractors and companies alike. While it can be used to inform or entertain, it may have the ability to get you ranking as well. Long Island SEO experts across the board can agree, which brings us to the following 4 video-related factoids that will help you get the most out of this content.

According to reputable firms like fishbat, YouTube is one of the top-performing social media platforms in the world. Not only is it the world's largest video streaming site, but it's also designed with networking capabilities in mind. What this means is that not only will you be able to use YouTube to watch your favorite videos, but connect with like-minded people in the process. This goes a long way in terms of Long Island SEO and business in general.

You should also know that more than half of all people watch online videos. Seeing as how this type of content is routinely shared on social media, this should come as no surprise. Not only does video engage those in younger demographics, but older generations as well. For many, it's easier to consume content through video than any other form of media. Ergo, the validity of this statistic is easy to understand.

When it comes to the process of creating online videos, less is more. What this means is that your content should be short in length, but not too short to where information can't be accurately presented. If you can produce a video that falls under 5 minutes in length, you will be able to better maintain the user's attention. For those that are new to videography, length plays a major role in the success you'll see.

Lastly, were you aware of the SEO impact that online video content can have? The actual video content may not have a great impact, which is where descriptions come into play. Not only are descriptions meant to summarize the content, but they can be used to bolster one's rankings on search engines. This is done through a combination of keyword and hyperlink implementation. When the right terms and links are included, rankings will improve.




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