Wednesday, March 27, 2013

Starter's Guide To A Successful Product Photography

By Ann Jordan


There is truth in the statement, a picture paints a thousand words. In fact, most merchandisers and providers make use of boston product photography to showcase the important qualities of their items. Contrary to popular beliefs, shooting a convincing and creative picture does not necessarily have to be costly. While a professional work is understandably stunning, you can also produce a decent outcome then improve yourself towards betterment.

Before you set out for your shoot, you must prepare the equipment that you will be using. Invest in a good camera that is worth the money you are paying for. If this is not viable, you can use a point-and-shoot camera and still come up with an impressive result. Just see to it that the equipment you use corresponds your needs. If possible, choose one that has manual settings to easily adjust its lens if necessary.

The stand is another useful tool every photographer needs to have. These are used to hold your lights, background, reflectors or even the product itself. Ideally, you will be needing seven stands, all in all, if you are going to do the product shoot on your own. You might need less when you have people helping you. The stands are not expensive and are always handy.

The seamless background paper is also needed to bring out an edgeless and bright effect. Hang a large roll of white paper on two stands behind your subject. This is intended to highlight the full color and texture of the item while neutralizing its brightness. The paper has to fill the entire camera frame completely for best results.

Heavy-duty clamps are extremely useful in most photo shoots as well. These are normally used to hold a reflector or a diffuser in place. It can be baffling or plain annoying to keep on adjusting the equipment because it keeps moving. You can purchase the clamps from home maintenance shops for a much better deal than photography specialty stores.

The amount and type of lighting used for the shoot can also affect the image quality. Avoid poor lighting or overexposure. Keep the subject on the focal point while eliminating the shadows that can spoil the picture. To help the starters, there are lighting kits that include everything you need. This usually includes three tungsten lights, which are mounted on the light stands.

The light diffusers and reflectors are used to control the luminosity being focused toward your subject. These are used to adjust the light's angles. Diffusing the light gives the effect of softer edges while aiming it directly causes shadows and hard lines. How the lights are positioned can greatly impact the effect of the image.

Enhance the picture quality with proper staging. Choose the subject's best angle to capture. Thoroughly clean them before the shoot as well. A soiled, dirty and dusty object is not pleasing to the eyes. It gives a negative impression instead.

Finally, always practice. The only difference between an amateur and professional in boston product photography is the amount of time, determination and dedication one puts through to this trade. If you want to succeed in this art, you have to afford much of your time for self-improvement. While it can be tiresome and maybe stressful, the final outcome is worth the effort.




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