Branding yourself on Twitter is one of the best ways to gain publicity online. If your target audience starts to recognize you for who you are, it becomes a lot more easier to impress them. It's getting to the point where just about every business that markets online has a presence on Twitter, which makes it almost mandatory. In order to make your own mark on Twitter, it's essential that you figure out how to brand your profile so people notice you. What follows are some helpful strategies to keep in mind for your Twitter profile. A good idea is to find a good Branding Agency.
Use a Picture: If you want to attract followers, you can't stay anonymous by not having a picture. You need to have a profile picture, and that too a smiling one. Don't make the deadly mistake of having your company logo up in your profile picture -it'll just do the opposite of what you're trying to achieve. You need a real picture of yourself, where you appear friendly as well as full of confidence. If you've got a whole team in your company that uses Twitter, then make sure all of their pictures are consistent across the board -make sure all of them have a corporate background. Your picture is just one factor that helps you create your brand more effectively on Twitter.
Don't Set Updates to Private: The only time your tweets should be private is from a personal Twitter account that you only use with a closed circle of friends. When you are attempting to establish your brand on Twitter, as a company or person, you need to make sure that everyone can see your tweets and updates. You can build an impressive list of contacts with your Twitter profile because it is an excellent networking tool as well as a marketing tool. Remember that the others are watching you, and people will start taking you and your company more seriously when you keep your profile current in every way.
Link to a Web Property from Your Twitter Profile: Leaving the Website link field empty isn't recommended when you're focused on branding your Twitter profile because people that would be visiting your profile page will obviously want to check out what page or site you're linking to. As long as this is a page with detailed information about your business, it's fine to use whatever you want, whether it's your own site or a page on a social networking site like Facebook. You don't need anything fancy or even to spend money, as your Twitter profile could link to a Blogger.com or WordPress.com blog or any other site where you can set up a free page.
You can build a strong Twitter brand with all the ideas in this article which form a powerful foundation for you.
Use a Picture: If you want to attract followers, you can't stay anonymous by not having a picture. You need to have a profile picture, and that too a smiling one. Don't make the deadly mistake of having your company logo up in your profile picture -it'll just do the opposite of what you're trying to achieve. You need a real picture of yourself, where you appear friendly as well as full of confidence. If you've got a whole team in your company that uses Twitter, then make sure all of their pictures are consistent across the board -make sure all of them have a corporate background. Your picture is just one factor that helps you create your brand more effectively on Twitter.
Don't Set Updates to Private: The only time your tweets should be private is from a personal Twitter account that you only use with a closed circle of friends. When you are attempting to establish your brand on Twitter, as a company or person, you need to make sure that everyone can see your tweets and updates. You can build an impressive list of contacts with your Twitter profile because it is an excellent networking tool as well as a marketing tool. Remember that the others are watching you, and people will start taking you and your company more seriously when you keep your profile current in every way.
Link to a Web Property from Your Twitter Profile: Leaving the Website link field empty isn't recommended when you're focused on branding your Twitter profile because people that would be visiting your profile page will obviously want to check out what page or site you're linking to. As long as this is a page with detailed information about your business, it's fine to use whatever you want, whether it's your own site or a page on a social networking site like Facebook. You don't need anything fancy or even to spend money, as your Twitter profile could link to a Blogger.com or WordPress.com blog or any other site where you can set up a free page.
You can build a strong Twitter brand with all the ideas in this article which form a powerful foundation for you.
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